About the project
Project developed for the webseries ''Rotas da Juventude'' (''Youth Routes''), that presents stories of young people who, from their territories, create spaces for dialogue and social, racial and gender justice. The webseries addresses topics such as racism, gender-based violence, politics, the environment and social mobilization.
The languages of collage and stop-motion was chosen for the visual identity, which combined with the vibrant colors of the project, gives the piece a youthful aspect that communicates to the target audience.
The languages of collage and stop-motion was chosen for the visual identity, which combined with the vibrant colors of the project, gives the piece a youthful aspect that communicates to the target audience.
Abertura desenvolvida para a websérie ''Rotas da juventude'', que apresenta histórias de jovens que, a partir de seus territórios, criam espaços de diálogo e justiça social, racial e de gênero. A série aborda temas como racismo, violência de gênero, política, meio ambiente e mobilização social.
As linguagens de colagem e stop-motion, aliada a cores vibrantes do projeto, confere à peça um aspecto jovial que comunica ao público alvo.
Tools
Adobe After Effects, Photoshop, Illustrator
Credits
Design and animation: Alana Barros
''Rotas da Juventude'' is a project from Viração - a social organization that has been working with Educommunication and social mobilization projects since 2003.
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